The Best-Selling Dior Perfume Every Man Should Own

Without wishing to over-generalise, men can be somewhat tricky to buy for. However, one gift that I stand by time and time again is fragrance. Get it right, and you’ve found yourself the gift that keeps on giving. If he declares your purchase a success, it will become part of his identity– a signature scent whose spritz is as important to his daily routine as brushing his teeth and putting on his trousers. If he wears it enough, it will, in turn, give back to you - something comforting and familiar to inhale when you go for a hug, or to remember him by when you catch a whiff on the laundry after he’s left for a week-long work trip. Picking out a fragrance that will essentially become an extension of his personality sounds like a big deal. But, actually, despite being complex beings with different interests and passions, it turns out we can be fairly predictable in some areas – and I’m yet to find a single man who doesn’t love Dior Sauvage.

Hardly surprising, given that Dior is reported to sell one bottle of Dior Sauvage every three seconds. But what’s the secret to its overwhelming success? First concocted in 2015 by Dior master perfumer, Francois Demachy, Sauvage is an act of creation inspired by wide-open spaces. A composition marked by a raw freshness, powerful and noble all at once. For Demachy, perfume is a unique marriage of the senses. "When we construct a perfume, we combine images, sounds, colours", he says. "To create Sauvage, I used man as my starting point. A strong and unmistakable masculinity. Like the image of a man who transcends time and fashion." Perhaps that is why the brand has maintained Johnny Depp as the face of the scent since its conception; the image of him traversing the desert, sleeves pushed back to expose his tattoos as he shreds his guitar to the audience of a single lone wolf are as much wedded to the scent as the citrus, woody notes themselves.

Naturally, due to the success of this indiscriminately popular scent, there’s now an entire Sauvage universe to explore. Ideal for allowing fans of the fragrance to keep their options open without straying too far from the reliable original, and for women keen to keep their gifting game interesting. Sauvage Elixir - the quintessence of Sauvage - is the latest addition, an extraordinarily concentrated fragrance, like a fine liqueur made of exceptional ingredients: lively, persistent grapefruit, cinnamon, nutmeg, cardamom, essence of AOP lavender from Nyon and wood. The heady parfum is perfect for date nights and special occasions, whereas the Sauvage Grooming range – offering Sauvage-infused shaving creams, shower gels, cleansers and lotions - is a worthy addition to any man’s bathroom cabinet. But which Sauvage speaks most to the man in your life? Scroll on to discover the full collection below - any one of which could be the failsafe gift you've been searching for.

Powerful and noble compositions: choose from the fresh and powerful Eau de Toilette, the rich and spicy Eau de Parfum, the vibrant and fierce Parfum, and the rare and extreme Elixir.